MU Metaverse goes online

Explore next season's creative concepts in a virtual world

Milano Unica, the trade show of reference for the textile and apparel accessories industry, is pleased to announce the inauguration of its long-awaited project: the MU Metaverse. The event is now online and accessible via this link.

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MU Metaverse offers visitors a unique immersive experience, allowing them to explore the themes for the upcoming season in a virtual world. 


This ambitious project will remain online until July 25, transforming Milano Unica into an innovative Metaverse where participants undertake an exciting journey into the heart of the themes that will influence the F/W 24-25 textiles and accessories collections. The immersive virtual experience will enable users to explore the different theme areas, access multimedia content, and enjoy a playful and sharing moment.


Don't miss out on the opportunity to visit Milano Unica’s Metaverse:

  • at the trade show, in Hall 1, with four visors and dedicated staff on July 11, 12 and 13
  • via web and mobile at this link until July 25