MILANO UNICA’S PROJECTS FOR EXHIBITORS
MU Tendenze Sostenibilità and MU Sintesi: itineraries dedicated to the value of the products on display
On the occasion of the 41st edition (July 8-9-10, 2025), Milano Unica will present, as usual, several spaces dedicated to the promotion of the products manufactured by its exhibitors: the MU Tendenze Sostenibilità and MU Sintesi areas.
These spaces have been designed to offer cross-cutting and complementary tools for interpreting the products on display. Both projects put the product at the center, presenting it in dedicated contexts accessible to buyers, media, and visitors.
- MU Tendenze Sostenibilità
At the entrance to Hall 4, the MU Tendenze Sostenibilità area showcases a selection of samples sent by exhibitors in line with the Performing MU tendenze for the Fall/Winter 2026-27 season. The product’s consistency with the creative content of the tendenze was evaluated along with compliance with the Sustainability Value Pillars, including the use of materials with a low environmental impact, the adoption of circular economy practices, respect for workers' rights throughout the supply chain, and chemical safety.
For more details on the creative content and selection criteria visit:
🔗 Performing MU Tendenze
🔗 The Sustainability Value Pillars
- MU Sintesi
Distributed along the exhibition route, the MU Sintesi areas offer a representative overview of the products on display, divided into product segments. Each area hosts a sequence of panels, one for each participating company, created directly by the company with samples and materials that express its production identity.
