News

A special invitation

The avatar of Milano Unica will accompany you in the 37th edition

Every season, Milano Unica confirms its commitment to continuous digital innovation, as it represents an opportunity to make the values of the trade show increasingly effective and immediate for high-end textiles and apparel accessories operators.

 

After the project of e-Milano UnicaConnect, the B2B marketplace platform, developed in collaboration with Pitti Immagine, to increase the visibility of collections and foster international relations of the participating companies, and the App designed to facilitate the visit to the trade show, for the first time in this edition, Milano Unica invites you to take part in an augmented reality experience.

 

The avatar of Milano Unica will be the narrative voice of this edition and will accompany you as you discover the new immersive experience that awaits you at the trade show.

 

Scan the QR code below and learn more about the novelties presented in the July edition.

 

Before scanning the QR code, make sure that your device is not in 'silent' mode and that it is not connected to Bluetooth audio sources.

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Only if you view this email from mobile, access here to your invitation.