E-MILANOUNICA CONNECT S/S 2027 WENT ONLINE: EXHIBITORS AND INSPIRATIONS
e-Milano Unica Connect is the digital platform to learn more about exhibitor companies, explore curated editorial content, and organize work at the trade show and beyond
e-Milano Unica Connect, Milano Unica's digital platform, created in collaboration with Pitti Immagine and with the support of the Ministry of Foreign Affairs and International Cooperation and the Italian Trade Agency ICE, went online with the Spring/Summer 2027 collections.
Designed as a complementary extension to the physical trade show, the platform offers buyers, designers, and textile professionals a digital space where they can learn more about the exhibitor companies, explore creative content, and stay in touch with the Milano Unica ecosystem beyond the days of the event.
Exhibitors: profiles, collections, and contacts in one place
The Exhibitors section is dedicated to the companies participating in the upcoming edition of Milano Unica.
For each profile, the following information is made available:
- information on company values and philosophy, history, and positioning;
- the sector of activity and main production specialties;
- useful contacts for furthering commercial relations;
- a preview of the Spring/Summer 2027 collection, with a focus on the most representative materials, processes, and proposals.
In view of the trade show, the profiles will be enriched with products selected for the MU Tendenze Sostenibilità project, providing an immediate overview of low-impact sustainable proposals and their advantages in terms of responsible production.
By logging in, you can access restricted content, such as:
- the complete collection catalogue (when made available by the company);
- the possibility to request samples and additional materials.
For S/S 2027, the platform's presence will be further expanded: all exhibitors will be present on e-MilanoUnica Connect, and information on company agents will also be visible to facilitate direct contact and make meeting management more effective.
Inspirations: a creative look at the collections
The Inspirations section brings together new material and visual stories developed in collaboration with Zoom on Fashion Trends magazine every week.
The content offers new and innovative matches of exhibitors' products, bringing together fabrics, accessories, and finishes, and presents them through creative mood boards that summarize themes, palettes, and atmospheres. The inspirational stories are accompanied by editorial descriptions that interpret the products presented by the exhibitors and highlight their aesthetics and style.
The section thus becomes a source of visual and conceptual inspiration for buyers, designers, and professionals looking for new creative stimuli.
