Intro

MU+
Regeneration

  • Knitwear
  • Embroidery
  • Lingerie

MU+
Design

  • Classic
  • Prints
  • Shirts

MU+
Interactive

  • Glam
  • Shiny
  • Tecno

Colors

Media

MU+ or MU PLUS is the concept for the forthcoming Spring-Summer 2025 season, where the suffix "Plus" denotes increased use of both the analysis tools underlying creative research and content, powered by Artificial Intelligence, the true protagonist of contemporary living.

If there is a popular sentiment that AI, with its fast, methodical, and systematic learning, can replace the human mind, the approach taken by Milano Unica's artistic director Stefano Fadda in developing the collections for the upcoming S/S 2025 season was instead to seize the potential of AI as a means of exploring new paths and new directions, as an extra support for research, inventiveness and human creative flair: hence, starting from proposals made by Italian textile and accessory companies, AI has shown a further development of new influences, original patterns and futuristic silhouettes.

The concept of utilising AI, moreover, has become indispensable, bearing in mind the speed with which new technologies drive knowledge and imagination, but also considering the pace of a world that craves fashion innovation, with its constant demands for collections and thus for ideas and new creative stimuli.

AI inevitably fosters an unprecedented and compelling merging of human creativity (because AI in itself is not creative) and market needs, marketing and different generational targets, design and technical performance, ethics and sustainability.

The fusion of all these components has resulted in the MU PLUS format.

MU PLUS therefore acts as a showcase conceived with a view to a future that integrates creativity, sustainability, digitalisation, ethics, design, intelligence, instinct, vision and collaboration between what is human and what is digital.

MU PLUS is a digital environment that is transformed into reality as we transition from conceptualising content, in other words the collections for the next S/S 2025 season, to the actual making of fabrics and accessories.

MU PLUS presents 3 creative focal points, grouped into different product areas, offering 9 concepts for the S/S 2025 collections.
 

MU+ REGENERATION: KNITWEAR + EMBROIDERY + LINGERIE
MU+ DESIGN: CLASSIC + SHIRTS + PRINTS
MU+ INTERACTIVE: TECNO + GLAM + SHINY
 

The 3 focal points identify 3 macro-environments where collections are displayed according to the similarities between ideas, materials, workmanship and colours, to provide more creative ideas to exhibitors and visitors, and to raise the profile of specific product categories.

Applying AI to responsible creativity will lead to new opportunities for inspiration and suggest innovative solutions to optimise planning processes and design quality, focusing on reducing the environmental footprint, reducing waste and fostering the reuse and recycling of materials, becoming more sustainable and innovative.

MU+REGENERATION

This theme identifies 3 categories within a vision of fashion that is regenerated both in terms of material and through the use of AI.
Exploring ways to use materials that can be grown and/or produced in a regenerative way reduces environmental impact. By selecting raw materials such as cotton, wool, silk, hemp or synthetic fabrics, such as nylon and polyester for example, whose regeneration can extend the lifespan of existing textiles, reduces reliance on virgin materials and thus reduces waste.

Colours feature a sophisticated and timeless palette of milky hues, creamy white, dusty pink, wax yellow and mineral grey, jazzed up by luscious pink and coral pink, warmed up by red/burgundy and embellished with platinum.

Knitwear

Mood and Materials:
Knitwear with macro stitched designs
Ribbed knitwear in wool and cotton
3D woven knit
Knitwear and fabric with embroidered netting
Recycled, reconstructed and woven knits and fabrics
Regenerated perforated knitwear
Cotton leno weave fabric
Knit-effect fabric with ruffles
Modernized knitwear with embossed details  

Accessories:
Macro knit covered buttons
Crocheted buckles and macro snap fasteners with regenerated threads

COLOR COMBINATIONS

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KnitwearMU+REGENERATION
Zippers with special tapes for knitwear
Cotton and viscose jersey with knit 3D design
Honeycomb pattern knits in recycled wool and organic cotton, knits with minimalist pattern using naturally maintained yarn colour and acquard interlock with embossed patterns made from organic cotton
Mercerised cotton knits
Shuttle-weave fabrics in pure carded cashmere with knitted effect
Plumped knitted fabrics with 3D embroidery, crocheted snap fasteners and buckles and covered hand-knitted buttons
Ribbed knitted fabrics
Linen and silk melange knits with seed stitch pattern
Polyamide and coloured lurex ribbed knits
Lightweight lurex knits in viscose, polyester and elastane
Macro composition of multiple trimming processes using assorted yarns
Sherpa fabric with tone-on-tone stripe pattern
Recycled wool and polyester jacquard fabrics with tartan silver foil print pattern and sherpa fabric with rotary screen printing in silver foil
Recycled wool and polyester fabrics with an abstract lamé patterned print
Yarn-dyed bi-stretch fabrics with lace pattern on a lurex background
Two-tone macramé lacework
Macramé needlework with fringe patterns
Wool macramé needlework edging

Embroidery

Mood and Materials:
Overlapping fabrics and embroidery 
Stone embroideries
Stretch cotton lace
Lacework
Bobbin lace
Macramé 
Broderie anglaise
Lace and embroidery on corsets

Accessories:
Macramé frog fasteners 
Buttons with trimmings and raffia
Large cotton ruffles
Embroidered labels 

COLOR COMBINATIONS

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EmbroideryMU+REGENERATION
Sequin embroidery on tulle backing
Organza with embroidered tulle border
Calendered macramé needlework
Macramé lacework
Macramé lacework in cotton and mother-of-pearl virgolino yarns
Macramé lacework with cotton, lurex and virgolino yarns
Macramé embroidered fastenings, crocheted frog fasteners and buckles, buttons with trimmings and raffia and arrangement of tubular fringes held by a satin-covered button
Broderie anglaise on cotton and linen backings
Borders with cut-out embroidery
Large cotton ruffles on embroidered backings and mother-of-pearl buttons with lasered designs
Broderie anglaise designs
Cotton broderie anglaise fabrics
Superimposed macramé lacework with coated finish
Quilted patterns obtained with terry-stitch embroidery, embellished with hand-applied pearls
Soutache embroidery using tulle cords, tulle embroidered with lasered motifs and embroidery with three-dimensional details
Floral macramé designs
Nylon bi-stretch lace
Crimped embroidery with fringed cotton edging applications and assorted buttons with trimmings

Lingerie

Mood and Materials:
Lightweight and transparent materials
Corsets with boning
Lace
Transparent chiffon
Patterned organza
Tulle
Pleated taffeta
Crepe

Accessories:
Elastic tapes
Assorted small accessories for lingerie
Transparent nylon zipper
Tulle voile and macramé embroidered borders
Tulle and lace labels

COLOR COMBINATIONS

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LingerieMU+REGENERATION
Tulle embroidered with sequins on satin backing, platinum lamé fabrics and embroidery with floating threads and sequins
Elastic tapes with brass and rhinestone details, satin ribbons and elastic netting for lingerie, precious bead- and rhinestone-embroidered trimmings, embroidered fabric labels and zippers with golden pull tab
Ink-jet printed lace on run resistant fabrics and piece-dyed silk and viscose satin
Silk, cotton and elastane monostretch satin and jersey with platinum lamination
Silky texture jersey chiffon with ondé viscose and silk threads and ultra-lightweight cotton and polyester jersey with wrinkled effect
Crepe taffetas with shiny and matt contrast in warp and weft and super light cupro jersey
Woven monostretch yarn-dyed nylon-viscose fabrics and piece-dyed viscose and elastane jacquard with craquelé finish on satin background
Macramé borders with pleated tulle voile, flower buttons consisting of layers of several materials, mother-of-pearl buttons with stitched edges, multi-layered ruffles and embroidered labels
Silk, cotton and elastane monostretch satin and jersey with platinum lamination
Stretch tulle made of polyester threads and fil coupé embroidery with matching sequins
Lightweight piece-dyed jerseys, heavy bi-stretch circular loom cloth with schappe properties and double-face jersey with a silky finish
Fluid wet-look chintzes, double woven fabrics, with sable finish on the front side and satin finish on the reverse side and lustrous pure silk satins
Metallic-looking bi-stretch voile, lightweight schappe silk and laminated polyester interlock with vertical pleats
Lightweight, breathable voiles and embroidered tulle with 3D details
Polyurethane netting embroidered with cotton floating designs and lightweight, transparent organza fabrics
Macramé embroidered fringes on tulle and micro pleated viscose and polyester satins
Devoré fabric with a glossy base finish and pure silk mousseline with crepon effect
Bead embroidery and floating ribbons, nylon zippers, embroidered lace labels and fabric and tulle buttons

MU+DESIGN

This theme reveals 3 categories with a precise stylistic vision in which AI has been used to elevate style into something more dreamlike in the first case, graphic in the second and picturesque in the third.
The interplay of different styles, with a mix of references from different eras and even opposing cultures, can produce unique, diverse and therefore also "cool" aesthetics, portraying a wide range of influences through AI.
Experimentation with shapes, fabrics, accessories, colours, art and visuals can become essential to achieve a fusion of style and design, leading to innovative, sustainable and original creations.

Utilising pastel shades, colours convey a graphic vibe with sky blue and leaf green and with neutral bases such as wheat and pistachio, enhanced by deep red, bright yellow and tempered by ash grey and ochre.

Classic

Mood and Materials:
New office revised
Stretch cool wool
Coated lightweight wool 
Stretch cotton
Cotton and lightweight wool blend
Pastel-coloured linings

Accessories:
Tone-on-tone coated zippers
Snap fasteners, enamelled snap buttons, new frog fasteners 
Cotton and satin piping
Tone-on-tone inner trouser belts

COLOR COMBINATIONS

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ClassicMU+DESIGN
Multicolour viscose macro twill jacquards
Pure cotton fabrics with 3D diagonal weave
Super-compact pure cotton fabrics and cotton and polyamide drill
Chanteclaire-look linen with washed finish and wool, silk and linen fabrics with various coloured threads for a three-dimensional effect
Iridescent Zamak metal hooks and buttons, D-rings and Zamak buttons, laser-etched mother-of-pearl buttons, sash cords with rubberised tips and zippers with polyurethane film coating
Outerwear weight bouclé
Double pure cashmere fabrics that can be split with sable finish on the front and reverse sides
Stretch organic cotton satin and piqué weave fabrics with three-dimensional effect
Stretch jersey with brinelling
Laminated technical stress fabrics
Water repellent fabrics with lamination effect and micro geometric patterns
Pure linen with délavé-dyed yarns and piece-dyed pure wool satin fabrics
Buckles, pull tabs, plaquettes and buttons in enamelled Zamak metal, painted metal loops applied on grosgrain ribbons, leather buttons and waistband for multi-layer trousers
Ribbed jersey and pure organic cotton fabrics
Crinkled cool wool fabrics, textured fabrics with clear film laminated with partially plant-derived polyester and piece-dyed extra fine cool wool fabrics
Faux-leather coated in metallic shades and fabrics with pique-effect geometric weave
Silver laminated fabrics
Opaque coatings with steel appearance
Eco-sustainable polyurethanes
Lightweight paddings made entirely from recycled fibres and eco-friendly polyurethanes
Brass metal frog fasteners and snaps, zamak snaps in assorted shapes and three-layer tags
Lightweight bouclé jersey
Three-dimensional cotton and linen fabrics with herringbone weave and mercerised cotton jerseys with tweed pattern
Micro geometric tone-on-tone jacquard fabrics with tumbler finish and batavia cloth in wool, silk and linen with tone-on-tone pattern
Solaro effect cotton and linen fabrics with herringbone weave and lightweight pure cotton fabrics
Linen and silk yarn-dyed chevron fabrics with printed effect and pure yarn-dyed linen with contrasting false plain fabric pattern
Lined fabrics with metallic look inserts

Prints

Mood and Materials:
Printed drill
Macro colour blocking
Macro geometries
Splashes of laminated colours
Pastel effect
Macro brush effect
Lining printed with tinted spots

Accessories:
Buttons and ribbons with man-made spots 
Prints with colour block overlays in polyurethane film
Tinted macro bubble effect labels

COLOR COMBINATIONS

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PrintsMU+DESIGN
Stretch satins printed with watercolour brushstroke motif
Wool crepe printed with acrylic brushstroke motif
Cotton and elastomer stretch gabardine with watercolour motif
Flowing Tencel™ with watercolour dab print motif
Spray-painted polyester plaques, four-hole nickel polyester buttons with shiny and matt drip finish, two-hole polyester buttons with textured drip design, buttons and ribbons with man-made spots and iron-on polyurethane printed patches
Double face duchess satin with acrylic brushstroke motif
Satin with vitreous markings
Double face gabardine with computer-generated brushstrokes
Yarn-dyed jacquards with watercolour effect macro motifs
Silk chiffon with abstract watercolour designs
Digital pigment prints with geometric pattern overlays made of polyurethane film
Stretch jersey with placed ink-jet-printed macro motifs
Micro and macro geometric designs printed on recycled polyester satin
Multicoloured macramé embroidery borders and colourful printed accessories in various shapes
Twill with felt-tip pen graphics and ecoline polka dots

Shirts

Mood and Materials:
Macro stripes
Macro and micro stripes
Doubled stripes
Stripes and flowers
Pyjama stripes
Neutral tone-on-tone stripes

Accessories:
Striped inner trouser belts
Various striped grosgrain ribbons 
Striped buttons
Printed buttons

COLOR COMBINATIONS

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ShirtsMU+DESIGN
Different sized barré stripes on fabrics with silk warp and cotton weft and lightweight cotton and silk fabrics with yarn-dyed micro stripes
Cotton and linen blend with even macro stripes
Various types of striped tapes, zippers with striped tapes and two-tone pull tab, knotted ties and mother-of-pearl buttons for shirts and stripes
Tightly woven cotton poplin with irregular stripe print having a watercolour effect
Printed stretch cotton jacquards and pure cotton fabrics with yarn-dyed stripe print
Pure cotton fabrics with irregular stripe print
Striped Tencel™ fabric with yarn-dyed nylon warp
Silk and cotton jacquard with barré pattern and crepon effect and pure cotton seersucker fabrics
Pure linen and linen blend fabrics with textured pattern
Yarn-dyed Oxford cloth fabrics, overprinted with well-defined graphic design
Jersey with shirting textures
Pure cotton with textured micro stripes and woven silk jacquard fabrics with yarn-dyed stripes
Macro interweave of different borders and tapes, zippers with chains in contrasting colour and patches with iron-on stripes
Pure cotton fabrics with ultra-fine thread counts for bold stripes and solid colours and silk and viscose fabrics with barré pattern
Compact and crisp cotton and nylon fabrics, yarn-dyed viscose fabrics with micro stripe pattern and biodegradable silk organza with embossed yarn-dyed stripes
Yarn-dyed cupro fabrics
Stretch Raschel lace with Renycle® underlay with stripes in pre-dyed and certified viscose
Pinstripe-inspired stripes on pure cotton

MU+INTERACTIVE

This theme identifies 3 concepts with a dual approach to fashion: first, the technical and performance characteristics of the fabrics are emphasised, and second, the glamorous and purely aesthetic aspect.
Experimentation made it possible to transform activewear into a glamorous, extremely feminine, ballroom style, indeed as sexy evening wear, resulting in fabrics and accessories that not only have a fashionable edge, but also a comfortable fit, typical of athleisure wear, striking a balance between practicality and fashion.

The colour palette unveils bright, pigmented tones of pomegranate red, turmeric orange and sapphire blue, either in colour block versions or as soft accents and nuances, accentuated by copper and silver laminated details.
Colour contrasts make a statement to reveal dark incandescent brown shadows, camouflage green and black.

Glam

Mood and Materials:
Puffed, embroidered and laminated fabrics
Recycled long fringe fabrics
Maxi fil coupe
Metallic netting and round eyelets
Mixed and stitched recycled fabrics  
Pebble-effect micro-button fabrics

Accessories:
Fabrics with studs and rhinestones
Nettings embellished with stone and crystal applications 
Applications with arrangements made from recycled materials 
Zippers with sequin edging and macro buttons 

COLOR COMBINATIONS

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GlamMU+INTERACTIVE
Glitter-effect 3D geometric jacquards on foil
Multi-layer ultra-soft flotté-quilted jacquard and ultra-soft bubble effect wet-look jacquard
Three-dimensional foil laminate effect fabrics and jacquard shot with sheer and shiny contrasting slub cotton threads
Tulle with applied jet, beads and multi-shaped gemstones, polyester meshes with multifaceted crystals and metal buttons with multicoloured jet beads
Three-dimensional fabrics with shiny and opaque contrasts and jacquard fil coupé with fur effect
Tulle with appliqués and fringes and iridescent metallic “Chanel-look” jacquard
Polyurethane netting with floating embroideries and tulle embroidered with fancy yarns
Embroidery with different yarn overlays and stitch patterns
Iridescent yarn-dyed taffeta with wrinkled “crash" finish
Resin buckles and tags with multi-coloured metal flakes, irregular shaped buttons and zipper pull tabs with colour gradient metallic finishes, zipper with sequin edging, macro snaps covered in glitter and PVC and plexiglas boule buttons with metallic filaments
Pleated polyester featuring airbrush-tinted laser fringes
Intertwined fabric remnants
Buttons and accessories in cast resin, acrylic and enamel with gold-plated brass parts
Stretch cotton moleskin fabric with rubber droplets
Bonded, laminated and layer printed lace
Embroidery on lined fabric with cut-out motifs
Patches of recycled materials
Cotton-blend and polyester duchess, with overprinted fringe inserts

Shiny

Mood and Materials:
Soft sequin fabrics
Matt metallic fabrics
Fil coupe fabrics in silver and copper foils
Sequin-effect metal jersey
Matt copper-laminated patent leather fabric
Silver foil on matt colours
Crepe embroidered with sequins
Silver and copper foil effect layers
Metallic silver and copper linings

Accessories:
Macro fasteners with bracelet fastenings
Studded or caged netting made of recycled polyurethane
Buttons and assorted copper details

COLOR COMBINATIONS

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ShinyMU+INTERACTIVE
Jersey with lurex fancy yarn
All-over false plain double-layer bicolour fabric and fabrics with slubbed cotton weft and shiny lamé warp
Basketweave fabrics with metallic look
Bijou foil lamé and iridescent detailed velvets
Embroidered labels, tubular trimmings with lurex yarns, copper-coloured Plexiglas buttons and maxi iridescent buttons and metallic woven mesh patch
Tulle embroidered with gold sequins and piece-laminated crepe taffeta on matte backing
Fabrics bonded with gold film and shiny and matte gold coatings
Jersey piqué with gold and silver coating and lurex jacquard with “worn away” look
Metallic effect coatings
Silk knitwear with lurex inserts
Macro brass metal frog fasteners and matching hinged pull tabs, bi-colour pavé work on illusion tulle with soft pearl embellishments, zipper with gold coating and plexiglas elements with metallic and soft pearl finishes
Jacquard netting with lurex yarns
Lasered mesh fabrics with uniform rhinestone applications and embroidered velvets with semi-matte sequins
Polyester netting with stones, macramé encased in polyurethane film, netting with laser-etched mirrors and aluminium baguettes and matte Ni-metal buttons with grid print
Hologram sequins on tulle backing and flowing laminated viscose jerseys
Zamak buttons with rhinestones, macro tubular tape interlacing embellished with spangled chains, netting embroideries with small crystals and cords with tassels
Metallic sequins embroidered on tulle
Mirror designs embroidered on tulle backing

Tecno

Mood and Materials:
Matt leatherette fabric
Grained leatherette fabric
Technical stretch jersey
Technical scuba-effect fabric
Glossy vinyl fabrics
Leather-effect lingerie
Technical banded fabric and mesh 
Recycled leatherette fabric edging
Neoprene fabric with metallic prints

Accessories:
Protections with embossed details 
Technical metal fasteners with polyurethane trim
Macro zippers and buckles 
Metal studs in regenerated materials 
Recycled polyurethane labels
Zippers and coated tapes 

COLOR COMBINATIONS

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TecnoMU+INTERACTIVE
Run resistant Lycra® blend fabrics with a natural feel and jersey with délavé print on mini-check background
Vinyl look coatings
Zamak metal belt loops and buckles with tone-on-tone coating, embossing on Lycra® for 3D effects, eco-sustainable silicone loops and macro buttons, erawstring with rubberised tips, mesh screens plus high-frequency polyurethane, hi-tech polyurethane labels with micro-injection details and aluminium cable tie
Technical scuba fabrics with microfibre yarns
Compact, high-performance structures in interlock
Eco-friendly polyurethanes
Three-dimensional patches
Stretch viscose netting and texture stitch jersey on viscose fabric backing
Run resistant, mono and bi-stretch structured fabrics with shaping properties
Perforated jersey and embossed jersey
Super lightweight cotton and polyamide blend fabrics
Maxi zippers decorated with rows of mirrors and rhinestones, macro zamak buckles with double prongs and silver mirrored pavé and rhinestone belts
High-gloss vinyl coatings
Monostretch fabrics with reflex film
Leather-look laminated fabrics
Polyamide and cotton blend with a metallic finish
Lustrous cotton and polyester jacquards
Technical foil and flotté jacquards
Padded fabrics made entirely from recycled fibres
Bonded bi-stretch scuba-look nylon and bi-stretch nylon backed with melange jersey
Run resistant Lycra® blend fabrics with a natural feel and peached stretch satins coated with acrylic resin
Permanent creased poplin and pleated polyester interlock
Fabrics with pony fur motif on stretch jersey
Three-layer fabrics bonded with silver film and glossy silver laminated fabrics

Colors

MU+REGENERATION


11 - 0108 TPG

14 - 1309 TPG

PLATINO

12 - 0817 TPG

14 - 4105 TPG

15 - 1922 TPG

15 - 1433 TPG

18 - 1633 TPG

 

MU+DESIGN


14 - 4513 TPG

12 - 0752 TPG

14 - 6312 TPG

16 - 1142 TPG

18 - 1659 TPG

13 - 0404 TPG

18 - 3916 TPG

12 - 0418 TPG

 

MU+INTERACTIVE


17 - 1663 TPG

18 - 4043 TPG

RAME

SILVER

15 - 1153 TPG

18 - 0312 TPG

18 - 1350 TPG

19 - 0508 TPG

 

DOWNLOAD THE COLOR CHART

 

Media

MU+
DIGITAL SUSTAINABLE CREATIVITY
SPRING-SUMMER 2025 COLLECTIONS

 

MU+ or MU PLUS is the concept for the forthcoming Spring-Summer 2025 season, where the suffix “Plus” denotes increased use of both the analysis tools underlying creative research and content, powered by Artificial Intelligence, the true protagonist of contemporary living.

If there is a popular sentiment that AI, with its fast, methodical and systematic learning, can replace the human mind, the approach taken by the artistic director of Milano Unica, Stefano Fadda, in developing the collections for the upcoming S/S 2025 season was instead to seize the potential of AI as a means of exploring new paths and new directions. Situated in a position diametrically opposed to what popular feeling might suggest, AI proves to be an extra support for research, inventiveness and human creative flair: this is how, starting from proposals made by Italian textile and accessories companies, AI has shown a subsequent increase in new influences, original patterns and futuristic silhouettes.

In this way, Stefano Fadda presented the process behind the study and the identification of trends that resulted in MU+: «Using models and programmes that can generate images, I started from photographs, writings, drawings, illustrations, renderings and samples from our prestigious companies, treating them all as our initial databases. I developed new materials and accessories, shapes and processes, prints, embroideries and finally fabrics with my team, using AI generative algorithms tailored to our unique, instinctive, ethical, sustainable and inescapably human creative perception.»

The concept of utilising AI, moreover, has become indispensable, bearing in mind the speed with which new technologies drive knowledge and imagination, but also considering the pace of a world that craves fashion innovation, with its constant demands for collections and thus for ideas and new creative stimuli. AI inevitably fosters an unprecedented and compelling merging of human creativity (because AI in itself is not creative) and market needs, marketing and different generational targets, design and technical performance, ethics and sustainability.

The combination of all these components produced the MU PLUS format, a showcase conceived with a view to a future that integrates creativity, sustainability, digitalisation, ethics, design, intelligence, instinct, vision and collaboration between what is human and what is digital, and also a digital environment that is transformed into reality as we transition from conceptualising content, namely the collections for the next S/S 2025 season, to the actual making of fabrics and accessories.

MU PLUS presents three creative focal points, grouped into different product areas: 3 macro-environments where collections are displayed according to the similarities between ideas, materials, workmanship and colours, to provide more creative ideas to exhibitors and visitors, and to raise the profile of specific product categories.

 

MU+ REGENERATION: KNITWEAR + EMBROIDERY + LINGERIE

MU+ DESIGN: CLASSIC + SHIRTS + PRINTS

MU+ INTERACTIVE: TECNO + GLAM + SHINY

 

Applying AI to responsible creativity will lead to new opportunities for inspiration and suggest innovative solutions to optimise planning processes and design quality, focusing on reducing the environmental footprint, reducing waste and fostering the reuse and recycling of materials, becoming more sustainable and innovative.

 

MU+ REGENERATION 

This theme identifies 3 categories within a vision of fashion that is regenerated both in terms of material and through the use of AI.

Exploring ways to use materials that can be grown and/or produced in a regenerative way reduces environmental impact. By selecting raw materials such as cotton, wool, silk, hemp or synthetic fabrics, such as nylon and polyester for example, whose regeneration can extend the lifespan of existing textiles, reduces reliance on virgin materials and thus reduces waste.

Colours are featured as a sophisticated and timeless palette of milky hues, creamy white, dusty pink, wax yellow and mineral grey, jazzed up by luscious pink and coral pink, warmed up by red/burgundy and embellished with platinum.

Knitted macro knits converge in KNITWEAR where three-dimensionality and the alternating interplay of solids and voids are predominant, alongside reworked knitted fabrics combined with embossed work; for accessories, textures abound in knitted macro covered buttons and crocheted buckles and macro snaps with regenerated yarns.

EMBROIDERY brings together all kinds of lace and embroidery, also overlaid, regenerated and emphasising sustainability; for accessories, embroidered labels, macramé frog fasteners and big cotton ruffles are assembled here.

Light, transparent fabrics such as chiffon and tulle - also used as tag fabric - are part of the LINGERIE world, together with corsets with boning, textured organza and pleated taffeta. Accessories include stretch tapes, assorted small accessories for lingerie and transparent nylon zippers.

 

MU+ DESIGN 

This theme reveals 3 categories with a precise stylistic vision in which AI has been used to elevate style into something more dreamlike in the first case, graphic in the second and picturesque in the third.

The combination of different styles, with a mix of references from different eras and even opposing cultures, can produce unique aesthetics, diverse and therefore also “cool”, portraying a wide range of influences through AI.

Experimentation with shapes, fabrics, accessories, colours, art and visuals can become essential to achieve a fusion of style and design, leading to innovative, sustainable and original creations.

Utilising pastel shades, colours convey a graphic vibe with sky blue and leaf green and with neutral bases such as wheat and pistachio, enhanced by deep red, bright yellow and tempered by ash grey and ochre.

In CLASSIC, where the mood is “new office revised”, high-performing fabrics such as cool wool and stretch cotton and light coated wools combined with pastel-coloured linings are brought together. Accessories are also infused with coatings and enamel details, such as tone-on-tone coated zippers, enamelled snap fasteners, snaps, new frog fasteners and tone-on-tone inner trouser waistbands.

SHIRTS carry the day with stripes in a myriad of variations, including on buttons and inner trouser waistbands.

The prints of the PRINTS universe are macro and look towards art for splashes of colour or tempera/pastel effects, alongside maximalist geometric patterns. Standouts among the accessories are buttons and ribbons with man-made spots and tinted macro bubble effect labels.

 

MU+ INTERACTIVE 

This theme identifies 3 concepts with a dual approach to fashion: first, the technical and performance characteristics of the fabrics are emphasised, and second, the glamorous and purely aesthetic aspect.

Experimentation made it possible to transform activewear into a glamorous, extremely feminine, ballroom style, indeed as sexy evening wear, resulting in fabrics and accessories that not only have a fashionable edge, but also a comfortable fit, typical of athleisure wear, striking a balance between practicality and fashion.

Colours are clearly portrayed by bright, pigmented tones of pomegranate red, turmeric orange and sapphire blue, either in colour block versions or as soft accents and nuances, accentuated by copper and silver laminated details. Colour contrasts make a statement to reveal dark incandescent brown shadows, camouflage green and black.

TECNO features technical scuba-like fabrics or metallic prints, technical jersey alongside fabrics - also lingerie - that mimic the look of leather, in matt or grained versions. Even the accessories are technical, such as metal fasteners with polyurethane trim, metal studs and labels made of regenerated materials, zippers and coated tapes.

The common denominator for GLAM is the wow effect created by puffed, embroidered and laminated fabrics, long fringed fabrics, stitched recycled fabrics, metallic netting and round eyelets and pebble-effect micro-button fabrics. Accessories also feature salvaged and reinterpreted materials and netting, studded or encased in recycled polyurethane.

Brightness and shimmering metallic effects are the hallmarks of the SHINY world, which brings together fabrics with sequins, whether real or recreated in jersey using shiny threads, laminations and metallic finishes. Studs and rhinestones are the focal point of the accessories, as are nettings embellished with stone and crystal appliqués

 

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